SmallBizMentor: Marketing Archives

Marketing Archives

Dec22	Great Christmas Client Communication Idea Yvonne Russell December 22, 2008 Know More: Marketing communication, marketing, merry christmas Sometimes the simplest ideas are the best. Today I received a communication in the mail from a business I deal with regularly. The ahesive address label on the back was a Christmas one with colorful Christmas motifs and the following... Posted at 5:50 AM \| Permalink \| Comments
Jul22	Small Business Promotion Tip #8 - Hold A Contest Yvonne Russell July 22, 2008 This one's a no brainer. Holding a contest to promote your small business creates lots of buzz and interest. With the right hook, a newsworthy contest can get you media coverage too. Tips For Holding A ContestMake it funKeep it... Continue Reading Posted at 12:37 AM \| Permalink \| Comments
Jul21	Video - Making Your Own Luck - With The Inventor Of The Pen Again On The Big Idea Yvonne Russell July 21, 2008 This video is an interesting interview and demonstration of The Pen Again with Donny Deutsch and the inventor. The Pen Again is a strange looking ergonomic pen, which was invented by a bored student who pursued the dream to bring... Continue Reading Posted at 12:16 AM \| Permalink \| Comments
Jul18	Small Business Promotion Tip #7 - Promote Benefits Before Features In Advertising Copy Yvonne Russell July 18, 2008 Copywriting is a key skill in writing advertising copy, but you can also use this same basic copywriting principle to power up your newsletters.The most important copywriting skill happens before you even write a word. It's working out what benefits... Continue Reading Posted at 12:50 AM \| Permalink \| Comments
	Small Business Promotion Tip #6 - Create An Award Yvonne Russell July 18, 2008 Creating and establishing an award does not have to be expensive, but it can get you lots of kudos. Best of all, other people spread the word for you.Bloggers are good at this. You'll see blogs proudly displaying awards they've... Continue Reading Posted at 12:00 AM \| Permalink \| Comments
Jul15	Small Business Promotion - 5 Tips Yvonne Russell July 15, 2008 I've started a small business promotion tips series here at Small Biz Mentor. Small business owners usually know their business inside out, but promotion is often something they're less comfortable with.Common refrainsWe're in the Yellow PagesWebsites don't workAll our customers... Continue Reading Posted at 12:00 AM \| Permalink \| Comments
	ING Cafe Direct - An Experience Marketing Success Story Experience Marketing - From Starbucks To ING To Profit Do You Use These 6 Key Elements For Effective Print Ads? Small Business Promotion Tip #4 - Come Up With An Innovative Idea That Captures The Imagination Small Business Promotion Tip #2 - Thanking A New Client & Keeping Them Onboard Small Business Promotion Tip #1 - Saying Thank You - Let's Start Here 7 Popular Marketing Posts At Small Biz Mentor Do It Yourself Public Relations Tips For Your Small Business How Can You Make Your Business News Newsworthy For Your Local Paper? The Marketing Secrets Behind Harry Potter Revealed At Last So You Want To Write A Business Book - First Steps Planning New Start Up Photo Fiddle Gets Thumbs Up From Oprah & The Today Show Whoa! When Does Publicity Go Too Far? Small Biz Mentor Readers Share PowerPoint Pet Hates & Some Tips Small Business Marketing - Unusual Holidays & Special Days Happy Leap Year - February 29th Starbucks Connects With Customers Via Website 7 Ways To Establish A Point Of Difference In Small Business Let Your Clients Know You Are Online - A Lesson From The Music Industry 7 Easy Valentine's Day Touches For Small Business Happy Doing Business In Your Bathrobe Day - February 11th Savvy Idea For Making The Most Of Your Business Card Use A Thumb Drive As A Digital Business Card Free Small Business Webinar - From Website Visitors To Paying Customers Inexpensive Savvy Gift Voucher Marketing - Go Out To The Customers Partner With Another Business - Use A Double Sided Business Card 5 Reasons To Have A Business Card Even If You Don't Have A Main Street Business Amazon Engages Customers To Vote On Special Edition Baron Munchausen DVD & Blue Ray Cover Art Post Christmas Sales - Bargain Hunter's Paradise Or Spending Trap? Christmas Business Innovations - Creating Experiences & Memories For Your Customers Paper Catalogs Go Online Black Friday, Thanksgiving & Cyber Monday - Understanding Cultural Differences Break Through the Noise with Email Safelists by TheMadVlad.com What is the Role of Strategic Marketing in Tomorrow's Successful Organizations? What the Heck is an Etsy? BIZZSpotlight: Gain Some Great (FREE!) Exposure Get Paid to Drive -- Or Pay Someone to Drive Market Research on a Budget NASCAR Burger, Anyone? Get Off Your Ass!

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