Devoted to small businesses and those who run them

I've started a small business promotion tips series here at Small Biz Mentor.

Small business owners usually know their business inside out, but promotion is often something they're less comfortable with.

Common refrains

• We're in the Yellow Pages
• Websites don't work
• All our customers are local and know us anyway
• It costs too much
• I don't have marketing skills
• I run ads in the newspaper or online

I'm not knocking any of these approaches or concerns, but small business promotion does not always have to be expensive.

Here's a roundup of our first five small business promotion tips.

1. Saying Thank You - Let's Start Here
   
   
2. Thanking A New Client & Keeping The Onboard
   
   
3. Partner With Other Businesses & Become Referral Partners
   
   
4. Come Up With An Innovative Idea That Captures The Imagination
   
   
5. Make Sure Your Business Details Are On All Your Print Materials

• Do you have any small business promotion tips that don't cost the earth?