While we've all experienced great customer service, we are also familiar with the following scenario.
You wait at the check out. The shop assistant doesn't acknowledge you.
When your parcel is packaged, and hastily given to you, you hear a forced rushed "Thank you for shopping at Store XYZ", followed by "Next!"... and the beat goes on.
Personally, I would rather someone didn't say the rote "Thanks for shopping at Store XYZ" just because it's in the customer service manual.
If it's not sincere, it does more damage than good for your busines branding and customer relationship. Customers become cynical.
Saying thank you and meaning it can give you a competitive advantage.
What do you think? What is your policy on having staff thank customers?
© Customer Service Image courtesy of Yvonne Russell at Grow Your Writing Business.com
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