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Apr14
Meet & Greet: Monica Flores (Part 3)

*What is the least enjoyable part of operating your business? Are there any tasks you’d gladly delegate to anyone else, no matter what the price?

For me, the least enjoyable part was that first year in business, when we were slogging away at all hours of the day (and night), just to get a handle on what exactly we offered, how we implemented our procedures, who we needed to be talking to, and in general really understanding where our clients were coming from and why working with us was the best solution.

* What’s the worst advice you’ve been given with regard to building or operating your business? How about the best advice?

The worst advice I've been given is to scrimp on things that may save a few dollars here or there but in the long run will cost more. For example, at one point I was advised to keep my young son at home while I worked, so we could save on the cost of child care, but what that meant in the long run was it took longer to get tasks done and focus on what could really help build our business. Now we have excellent childcare, he's happy, and I'm happy... and we're able to do more!

The best advice I've been given is to get the very best help you can find. For example, if you don't know how to fulfill a certain type of task, or if you know someone else who can do it better than you can, then hire that person! I can code, but I am now actively working with much better website coders: they do a terrific job and I can focus on building infrastructure. A good book to read on this is The E-myth Revisited, which is all about how an entrepreneur, or someone building a company, is always thinking differently from a "technician."


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